Jonathan
Danz

Director of Ad Ops and Analytics

Before he was uncovering user behavior through data and media strategies, Jonathan was uncovering artifacts (all Indiana Jones-like). His unique background in archaeology, creative writing and outdoor recreation means he sees beyond the numbers. He traces the full journey — from first ad click to final page visit — digging deeper to uncover what partners are really trying to achieve. By connecting user behavior to business outcomes and considering how landing pages, site architecture and paid campaigns work together, Jonathan turns data into a roadmap for success.

Jonathan's ideas

Jonathan's mood board

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  • Map for the trail network at Carvins Cove reservoir in southwestern Virginia
    Carvins Cove Trail Map
  • Two laughing men support a well-worn CPR dummy while a large bonfire burns in the background near old school buses
    Celebrating a job well done
  • Two white demitasses containing single shots of espresso marked with a little bit of foam
    Afternoon pick-me-up
  • Book cover for "Finch" by Jeff VanderMeer, shaped like a revolver silhouette, with a gilded fungal growth on the grip, a tiny figure walking toward an ornate glowing city on the barrel, red blood spatter across a green weathered background, and a partial page of text visible at the edge.
    Cover for the novel Finch
  • Close-up of a gray dilute tortie cat with eyes closed, sleeping curled up with its face resting near its front paw.
    Lap Snooze
  • "Who Are We?" graphic for the Roanoke Mountain Bike Alliance, showing six riders on mountain bikes riding single file down a wooded dirt trail, with the RMBA logo and name below.
    Roanoke Mountain Bike Alliance
  • Soccerwise logo, a white owl face/soccer ball motif icon above the word "Soccerwise" in bold white letters, on a purple background.
    Soccerwise Podcast
  • "Strange Horizons, Speculative Fiction & Poetry" logo over an abstract blue watercolor map-like texture with a torn paper edge and small plus-sign accents.
    Strange Horizons
  • A vintage gray Royal typewriter with paper loaded, sitting on an industrial green desk between a three-ring binder of typed pages and stacks of paper, with a striped woven wall hanging behind and a forest green mid-century office chair in the foreground.
    Writing setup