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The Same Side Podcast Episode 8 - Website Optimization for Everyone - is LIVE!

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Tag: strategy

A halftone photograph of multiple hands stacked on top of one another in a Polaroid frame and set against an orange background.

Convenience Stores

Vasilia Scouras

October 16, 2026

Small Budget, Big Presence: How Local Causes Build C-Store Loyalty That Lasts

GoMart's Groovy Guys in retro 70s wigs, sunglasses and floral shirts hold a lit birthday cake against an orange background

Convenience Stores

Carrie Nesselrode

September 30, 2026

Behind the Scenes: How We Helped GoMart Celebrate 55 Years

Abbey Reifsnyder

September 1, 2026

Everyone Deserves Access: A Practical Guide to Accessible Content

Design Strategy

Woman covering mouth in shock, surrounded by social media icons (TikTok, Instagram, Facebook, Google) on orange background.

Jonathan Danz

August 11, 2026

The Slop is Coming from Inside the House! The Black-Box Rollout of AI “Enhancements” Inside Digital Ad Platforms

Strategy Tourism Marketing

Lady Justice statue holding scales with orange gear/cog icons, on dark circle against orange background.

Caitlynn Jones

August 11, 2026

ADA vs. Section 508: Understanding Your Compliance Requirements

Vintage retro computer monitor with keyboard, surrounded by peach roses on a teal background.

Aaron Gooden

August 11, 2026

From BASIC to Brilliant: Reclaiming Our Humanity in the Age of AI

Hand holding smartphone displaying a map with a location pin icon, surrounded by social media icons on blue background.

Carrie Nesselrode

Findability for Convenience Stores: Getting Found When It Actually Matters

Black-and-white gas station at night with a large teal circle and full moon in the dark sky above.

Convenience Stores

Carrie Nesselrode

The 2026 C-Store Reality: Four Challenges Good Marketing Can Solve

Marketing Strategy

Laptop displaying a financial chart/graph on screen, shown against a teal blue background.

Analytics & Measurement

Jonathan Danz

Using Predictive Analytics to Make Better Campaign Decisions

Strategy Technology

Person holding an open book in front of their face against a yellow circle on a green background.

Branding & Design

Abbey Reifsnyder

The Most Underused Tool in Your Brand Strategy? Your Story.

Branding Design

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