WINTER 2021

MULTIMEDIA

WVGHSP Distracted Driving Campaign

Distracted driving is dangerous, claiming thousands of lives a year. And it’s not just texting and driving; it includes any activity that diverts attention from driving, including eating, drinking, or fiddling with the stereo. Targeting specific audiences with tailored messaging and visuals, the West Virginia Governor’s Highway Safety Program is building awareness that driving safely requires your full attention and is key to saving lives.

Results