Ideas

Schema markup, also known as structured data, is not a new concept. It’s many benefits have been written about in some great blog posts on how you can use it with your website, none of which need to be re-written here. The Digital Relativity Development team has been using Schema for years with website projects……

What goes up, must come down. This is an old adage that typically refers to gravity or the effects of a sugar crash, but it is also one we have found at play within traditional advertising (of all things). Beginning in the fall of 2019, the West Virginia Lottery requested to reframe some of their……

For two years in a row, Digital Relativity has been ranked as one of the fastest growing companies in the United States by Inc. Magazine. That’s because we love what we do, and it shows. Our partners trust us with their biggest marketing problems, and we deliver solid results. Want to know more? Let’s talk.

Managing Passwords for Business Accounts and Analytics Passwords are important, like really important. It’s always surprising to us when we ask a partner for access to their accounts to aid in web development or analytics and their response is “but I don’t have the password.” Ignorance is not bliss when it comes to passwords and……

Branding is a cycle. Brands don’t necessarily expire, but over time, they become stale. Like everything else in life, growth occurs, and what was once relevant, evolves. The only way for brands to continue to exist is to embrace the evolution and take hold of the cycle. This, too, is true with agencies. We seek……