Ideas

  • What We Can Learn From Tim Tebow

      Are you like Charles Barkley and “Tebow’d out”? Many of us are tired of hearing about how Tim Tebow can’t throw (usually from people that have no idea how to throw themselves) among other things. Tired of hearing about everything related to Tim Tebow. His play. His religion. Even the comebacks. What few have……

  • Give the Gift of Good Content This Holiday Season

    Sharing Content During the Holidays We spend a lot of time thinking about how we can help our partners create content that will be valuable for their customers. And there’s no time of year that lends itself to fun, interesting content quite like the holidays. Here are some digital content ideas that you can implement……

  • QR Codes That Suck and How To Fix Them. Part 1

    Cover Art is Property of Wired Welcome, ladies and gentlemen, to the first installment in our series, “QR Codes That Suck, And How You Can Fix Them.” Today, we will be examining some of the QR codes featured in this month’s issue of Wired. Let’s jump right in. The Glenlivet Someone at Glenlivet must have……

  • It’s Alive! Or at Least It Should Be. Customer Service and Social Media, That Is.

    It’s not an earth-shattering revelation to declare that we all work in customer service, no matter what our actual job title is.  The customers might be external, they might be internal, but each of us interacts daily with people that we must share with, help, and provide information to in a timely manner. And social……

  • Obvious Ways You Should Be Using QR Codes (But Probably Aren’t)

    By now you’ve heard about lots of exciting and unique ways to use QR codes.  But there are a couple of pretty standard ways you should be using them as well.  And they are so obvious that they might not even come to mind when you’re thinking of how to use QR codes in your……

  • Seven Things I’ve Learned at Content Marketing World (So Far)

    I’ve attended a lot of conferences throughout my career (and in fact, I worked in conference services at one point).  So I’ve seen it all, and most conferences have a few things in common: rubber chicken, freezing meeting rooms, boring power point presentations, and disengaged attendees. That’s not what’s happening at Content Marketing World (well, except……