Ideas
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Forget ChatGPT: Run Free AI Models from Meta and Google On Your Own Computer
While AI tools like ChatGPT, Perplexity and Gemini Pro offer powerful capabilities, they can come with costs, including subscription fees and infrastructure requirements. One critical limitation of these tools is their reliance on internet connectivity. Learn how to use these powerful tools offline in our latest blog.
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Caring For Your Fleeting Thoughts
Feel like you have a million ideas a day but nowhere to start? Inspiration strikes constantly, but it vanishes just as quickly. You bookmark, you like, you tell yourself “later,” but “later” never comes. But what if there was a way to capture these fleeting thoughts and turn them into something real?
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Client On-Boarding Interviews: A Powerful Tool For Successful Partnerships
After a successful RFP process, interviews on both sides and a feeling of mutual enthusiasm, it’s now time to embark on a new journey together as agency and partner. Sure, the RFP covered the key details — timelines, budget and projects. But now, to truly connect and build a strong foundation for a partnership, some…
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The Power Of Words
Just like effective marketing requires constant learning and adaptation to industry changes, the same goes for cultural shifts. Language is constantly evolving, and as marketers, we are responsible for keeping on pace.
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Crafting Distinction
Working within a niche is a dream. You develop a certain sense of expertise that can’t be achieved when working in broader fields—gaining a deeper understanding of audiences, keeping up with the latest industry trends, and becoming well-versed in best practices.
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Context Is King For Interpreting Website Analytics Part 1: Benchmarking
Website analytics are powerful tools, but understanding the context behind the data is key to making data-driven decisions. In this first part of a series, we explore website analytics benchmarking and why it’s crucial for interpreting your data.