Ideas
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9 Easy Ways You Can Be More Digital Right Now
Maybe you’re old school. Maybe you’ve been in the workplace longer than the internet has been around. Maybe you just don’t have time to learn. Whatever the excuse, there’s no reason why you can’t (and shouldn’t) join the inevitable digital shift today. It’s not as hard as you might think. Here are 9 easy ways you……
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Death of a News Release: 10 Common Mistakes To Getting Media Coverage
It can be hard to get the media to cover your stories, but it’s even harder when you’re annoying reporters and editors with PR mistakes. As a PR professional, my time working as a reporter and editor (in both print and broadcast) was very eye opening. It gave me a look into the world of……
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Effective News Releases: How To Get The Media’s Attention
Looking to get media attention at an event or for your business? Think before you pump out a press release! The absolute most important thing you need to do is to make your release matter to the publication’s audience. If it’s not relevant, don’t send it. Why? Any chance that it will be published is……
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5 Best New Facebook Insights Tools You Should Be Using (And How to Make Them Work for You)
Woah! Facebook Insights got an overhaul, and there are tons of new tools. It’s much easier to see how your page is performing at-a-glance. With interactive graphics that illustrate your page statistics in a clear way, as well as extended options to delve deeper into those insights, you’ve got a perfect storm of at-your-fingertips analytic analysis……
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We’re celebrating #WV150 with birthday cake and @bridgebrewworks beer, brewed right here in #WV. How are you celebrating the day?
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Beer Marketing for Women Consumers (And Men Too!): 7 Questions With Ginger Johnson
This spring a few of us headed to the Craft Brewers Conference in Washington DC. It’s as amazing as it sounds; lots of people passionate about beer, learning about the latest and greatest in the industry, and enjoying some pretty awesome brews. And, it got us thinking about the increasing role that women are playing……
