SPRING 2023
WEB DEVELOPMENT

West Virginia Public Broadcasting Website Redesign

A website is a central hub for an organization and the primary way audiences engage with a brand. It’s more than just a series of web pages; it conveys information, tells a brand’s story and guides users. West Virginia Public Broadcasting educates, informs and inspires, serving as a vital resource through its broadcast and online platforms. A user-friendly website was essential to engaging the audience and supporting state-wide initiatives and resources. Custom development prioritized the mobile experience and created media players for consistent user experience across contexts.

Results

170%

Increase in Overall Website Traffic

60%

Increase in Engagement

38%

increase in Average Engagement Time