5 Valuable Marketing Insights from Craft Beer Writing Conference
This weekend’s Craft Writing: Beer, The Digital, and Craft Culture conference provided great insights for marketers in the craft beer industry. The... View Article
Archives: Blog Posts
How Font Basics Affect Your Blog Readership
Type is the most important thing to affect readers on your blog. Here are some font basics.
Ooh, Center Align! Fancy! Wait… Text Alignment Rules?
What makes me, and probably your blog readers, MOST irritated when reading? poor alignment.
The Frustration with Google Plus “Unity”
Ok, Google. We get it. "Unity" is good. But you're taking it too far!
Why 100% Is Bad for Your Blog Design
How line height (leading) can improve your blog readers' experience.
The Simple ‘ABC’ Trick to Retaining Your Blog Readers
So I’ve been researching little things to make my sentence structures more beautiful, and I’m not meaning more adjectives and... View Article
Adapting Journalistic Skills for SEO and Web Writing
Web editors, TV producers, reporters— you already have the skills you need to transition to a more up-and-coming field. Maybe... View Article
5 Easy Tips to Improve Writing with Just One Word
Writing better copy can be as simple as changing a single word. Here’s how. 1. “You” Self-reflective pronouns “You” is... View Article
Beer Festival Branding and Marketing
Beer festivals present some of the greatest opportunities for connecting with your ardent fans. The opportunity to ask a question,... View Article
WTF Is Responsive Design Anyway?
By now, you’ve probably heard your nerdy friends talking about responsive websites at least once. Maybe someone has recommended that... View Article